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Arro Athletics

Arro Athletics was born of a need for well-made athletic wear that works for all women, in a market saturated with size zeros. Since owner Farro launched the business with one patent-pending silicone-waisted legging, she has watched the business grow into an unstoppable viral success.

With a following that’s reached global audiences, ecommerce sales are at the heart of the Arro brand. Farro came to us when she’d outgrown her templated Shopify site, and we were thrilled to take her online presence to the next level.

Farro put her trust in us, giving our team the creative freedom to build something unique and exceptional for her business, and we think we’ve aced it! We’ve reimagined the customer journey from start to finish, with unique features like:

  • a product swatch system that shows the user multiple coloured variants
  • a customized product template for their uptight leggings
  • a simple, but custom TikTok feed

Shopify is one of our favourite platforms to build websites, and this project has been an absolute dream to create. We share Farro’s passion for empowering women, and we’re honoured to be a small part of this entrepreneur’s journey.

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