Bear Essential Oils

An Indigenous wellness brand that honours cultural knowledge, community spirit and self-care. Owned and operated by our dear friend Alissa Assu, the business is thriving in the digital space, and as such, was in need of a new ecommerce solution to better enhance its online presence.

The project included the custom design and development of a Shopify store, showcasing the beautiful new branding created by Forage Creative Studio, as well as a customized tab system on their product page to enhance user experience.

Additionally, we used a store locator application to list the businesses that stock Bear Essential Oils’ products, which provides additional exposure for the brand and its stockists.

To accommodate customers who buy in bulk, we set up a wholesale application on the Shopify store. This provides a convenient way for businesses and individuals to purchase in larger quantities, while also streamlining the purchasing process for the brand.

By incorporating their dynamic social media platforms into the site’s visual strategy, we’ve achieved an extra dose of brand personality and candid resources on their site.

Our team has also worked with Bear Essential Oils to develop its email marketing strategy. We have focused on mobile-first design, automation, and showcasing the brand throughout all email communications. By following best practices in email marketing, we added a welcome series, abandoned cart emails, and a post-purchase email flow.

Overall, the project aimed to create a seamless and cohesive online experience for customers which helps drive sales and brand loyalty, and we’re so proud of what we’ve accomplished together for this incredible local brand.